Tessa and Arianna Moroder, founders of Lottozero. Photo: Claudia Corrent

Tessa and Arianna Moroder, founders of Lottozero. Photo: Claudia Corrent

The Lottozero story

Lottozero / textile laboratories is the brainchild of two sisters, Tessa, an economist, and Arianna Moroder, a textile designer and artist. When their mother died prematurely in 2012, they inherited their Sicilian grandfather’s old warehouse which had stood empty and abandoned ever since his own untimely death in 1979.

For a couple of years they didn’t know what to do with the space, until, (and each sister accuses the other) one of them came up with the idea of uniting their talents and passions and slowly creating what would become the Lottozero project.

Lottozero’s goals are to encourage the development of emerging talent through creative residencies and collaborations with established realities, and to revitalize one of the leading textile districts in Europe, Prato.

 
Our warehouse before the refurbishing in autumn 2016. Photo: Duccio Burberi

Our warehouse before the refurbishing in autumn 2016. Photo: Duccio Burberi

REFURBISHING

Refurbishing of the old warehouse began after some years of planning and working. It was important to ensure the space would keep its unique 1950s style and show signs of its original purpose, a food & beverage wholesaler.

The endeavour was supported greatly by generous sponsors like EWO, Grohe and Artemide.

 
Verde di Prato, designed by Arianna Moroder. Photo: Rachele Salvioli

Verde di Prato, designed by Arianna Moroder. Photo: Rachele Salvioli

Kick-starting

In spring 2016 Lottozero successfully completed its first Kickstarter crowdfunding campaign raising 12,168 Euros and surpassing the goal of 10,000 by a bit. Of all the various rewards created, the most notable was a scarf collection produced in an exclusive collaboration with various artists and designers from all over Europe.

The trademark design used for this campaign was called «Verde di Prato» and designed by Arianna Moroder, and celebrated the values of the Tuscan heritage and history by giving them a contemporary twist. This design was a Kickstarter exclusive and is no longer available, but all the other silk scarves designs went on to become Collection Zero and are available in the shop.

 
The curatorial team, Alessandra Tempesti, Tessa and Arianna Moroder (f.l.t.r) Photo: Rachele Salvioli

The curatorial team, Alessandra Tempesti, Tessa and Arianna Moroder (f.l.t.r) Photo: Rachele Salvioli

THE OPENING

Finally on October 15th 2016, Lottozero opened its doors with a Grand Opening event called «Inside Lottozero» more than 2000 people visited the space on one night and 130 lucky ones where able to sleep inside.
This was the beginning of a journey of progress, which is receptive and open to different voices, significant viewpoints related to textiles and aims to encourage multiculturalism and the intersection of disciplines.

 

 

ACKNOWLEDGEMENTS

Certificate of Typographic Excellence, Type Directors Club New York for our Inside Lottozero Catalogue designed by Studio Mut

Finalist and winner of the CNA Premio cambiamenti of the Tuscan area


NETWORK

Lottozero is proudly part of
– European Creative Hubs Network
– Textile and Clothing Business Labs Network


Sponsors